Is Online Marketing Effective in Kenya?
According to Amari Consulting Co-founder, Ms. Abigail Bundi; in Kenya, e-commerce is estimated to be worth more than Kshs 70- 120 billion in the short term and Kshs 400 billion in the long-term, thus presenting lucrative business opportunities. It has been almost two months since the coronavirus was announced in Kenya and more Kenyans are […]
COVID-19: How To Survive as a Business Through Marketing
Apart from affecting the daily activities across the world; if a vaccine for COVID-19 is not launched soon, there is going to be a huge global stock market crash. Curfews and countrywide lockdown only mean this to most Kenyan business owners; more losses or bankruptcy. This does not mean that Kenyans do not value life […]
Why Creativity Matters to a Professional Marketer
The three topmost qualities of any successful professional marketer are; the ability to interact or develop lasting relationships with people, creativity, and innovation. To stand out as a marketer, you need to achieve what other marketers have not been able to. Identify gaps in the market, use available insights to invent creative solutions to your […]
Online Ads That Actually Work
To get a good Return on Investment, you need to figure out the most effective online ads that actually work for your brand. Developing relevant content either through social media or blog articles is fundamental. The biggest trick to achieving more with your online Ads is by ensuring that you spend the smallest amount of […]
5 Tips on Effective Online Learning During Coronavirus
The Study Doesn’t Stop: Learning Online During Coronavirus The first case of Coronavirus was reported on March 13th, 2020 and the initial area to be affected was the education sector. The president immediately urged all learning institutions to prepare for an indefinite closure. With no reported cases at any of Kenya’s education center, the interruption […]
The Study Doesn’t Stop: Simon Page Launches Live Online Classes
After a month plus of practicing social distancing, study institutions are now exploring more ways to help their students remain positive and continue learning. In its effort to provide students with an interactive learning experience, Simon Page College of Marketing will be launching its first Live Online Classes this April. That is why, in addition […]
