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The Simon Page College of Marketing Masterclass is a free event that is held every month. The aim of the Masterclass is to allow industry leaders to share their expertise in an interactive forum. It offers a great networking platform and infinite opportunities to stay ahead of the curve.

This month, our guest speaker is Mr. James Ngomeli, speaking on Understanding Office Politics.

Office Politics; no one likes it, others cringe at the thought of it. The reality is that companies are by nature political organizations, joining it is a political act, you must influence people all the time. It means if you want to survive and thrive at the workplace you can’t just sit on the sidelines. If you want to make an impact, like it or not you must be a player in the game. It doesn’t mean playing dirty but you must figure out how to influence those around you.

James has vast experience in leading over a 12,000 strong workforce organization (Kenya Power) through one of the largest change programs in Africa. This gave him a lot of insight in the complex process of change management. This coupled with his experience as a skillful marketer on brand development and consumer behavior was key in the success of the change program.

James is currently a Change management consultant, the Chief Energizing Officer at Brands and Beyond Ltd an Energy consultancy firm, Publisher of the ‘Watts Up’ Energy Magazine, Author of first fiction Children Book on electricity “Stima Series”, Chair of Chartered Institute of Marketing East Africa and Certified Pension Fund Trustee.

Do you work with a consultant with the aim of growing your business or company? Do you wonder how much it would cost you to hire their services?

Well, you are invited to the Marketing Masterclass where you get to meet that expert and ask all the questions you have.

This June, we are privileged to host Ms. Carole Kimutai. Carole is a Partner in the Digital Division at Brand Integrated Consulting, a strategic brand and business advisory firm with footprints across Africa. She is also the Project Coordinator of the Kenya Business Guide (KBG), an online guide that provides resources needed for setting up a business in Kenya.

Carole has extensive knowledge in digital communication marketing having been the founding Managing Editor of Kenya’s #1 viral news website Tuko.co.ke that disrupted the media landscape and introduced innovative digital tools in the market. She has also worked at the Kenya Institute of Management as head of publishing.

As an industry expert, Carole will shed light on different issues right from branding basics to the proper use of online marketing activities.

This is a forum you cannot afford to miss.

This month, we are honoured to host Ms. Heldah Wakhungu, Head of Consumer Planning & Research at EABL.

Join her as she speaks on how consumer insights can help you build great brands and how to sustain those brands into the future. In her own words, “To come up with great brand strategies, you need consumer insights”.

In the upcoming Masterclass, come and get an understanding on why products that we held dear in years past no longer exist or are not held in much regard any more. What is the role of consumer insights in providing products and service that connect with consumers on an emotional level?

Heldah’s career spans over 20 years specializing in insights generation and application with a brief stint in brand management. At KBL, she is responsible for ensuring consumer insights inspire big ideas that drive growth.

The next Masterclass is scheduled for Thursday, June 22nd where our speaker will be Ms Carole Kimutai is a Partner, Digital Division at Brand Integrated Consulting. See you there.

The Simon Page College of Marketing, Free monthly Marketing Masterclass is here again. The aim of the Masterclass is to allow industry leaders to share their expertise in an interactive forum.
This month we are delighted to host an industry expert in the B2B sector.

Andrew Mutuma, the former CIM – Kenya Chairman has over 14 years of experience in various industries, including international logistics, telecommunications and banking. Andrew is currently the Managing Director, DHL Express Kenya.
He joins us to share wisdom nuggets on how to excel in a B2B Organisation.
Refreshments and Networking all in one place

Invite a friend or colleague to this informative forum on 28th September 2017 at Simon Page College, Westlands

Facilitators

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