pay per click Tag

5 Reasons why your Google Ads are not Converting

If you’ve been struggling to get return on investment (ROI) from your Google AdWords campaigns, then you are not alone. Pay Per Click (PPC) advertising can be frustrating and requires knowledge and research to create a strong strategy that can generate quality leads for your...

pay per click
Pay Per Click Magic: Why it works

Is pay per click just another digital marketing term you have heard thrown around? Let me change that. You see, PPC is an internet advertising model where as an advertiser you only pay when users click on your ads. Which makes it a brilliant tool for...